In order to promote trade between private enterprises in Canada and China, the [Canada-China Enterprise Overseas Service Center] (abbreviated as: Overseas Service Center) actively undertakes the task of “Private Trade Promotion Council”, and is committed to helping Canadian products enter China and helping Chinese private enterprises invest and conduct trade in Canada. The Overseas Service Center recently held a sharing session on [How Canadian-China trade enterprises can expand their business through live broadcasts on social platforms] at the Legend Culture Film and Television Center (in the Fuya Whole House Customization Exhibition Hall).
The guest speaker of this event is Johnny, the head of the live broadcast promotion department of the [Canada-China Enterprise Overseas Service Center] and the head of the Taobao Global Shopping Canada Live Broadcast Base. Many high-quality accounts under the Taobao Canada Live Broadcast Base have created an annual turnover of 10 million to 20 million.
The topic Johnny shared with everyone was how to make good use of the live streaming platform to achieve product entry into China or North America. The content included: Why is social media live streaming so popular? How to become a live streamer? How to cultivate your own live streaming platform? How to obtain official traffic support and various rewards from the live streaming platform?
In addition to members of the [Canada-China Enterprise Overseas Service Center] and its affiliated branches, the event also invited representatives of companies engaged in Canada-China trade, heads of provincial and municipal chambers of commerce in Canada, and industry professionals. Among them are: Director of the Overseas Service Center Lena Xu, Deputy Director of Overseas Service and Chairman of Noah Digital Group Dr. Tang Bin, Deputy Director of Overseas Service and President of Legend Culture Media Harry Wang, Head of the Logistics and Transportation Division of the Overseas Service Center and President of GT SINO Andrew Wang, President of Scarborough York Chinese Chamber of Commerce Lu Bingxiong, President of the Canadian Chinese University Alumni Association (CCAA) Zhao Changchun and Manager of Fuya Whole House Customization (MIFOR Canada) Sandy Li, etc.
According to Director Lena Xu, the Canada-China Enterprise Overseas Service Centre is a non-profit organization registered with the Canadian federal government in March this year, covering all industries. The Overseas Service Centre currently has eight business divisions, including: Online Promotion Department, Cross-border Finance Department, Cross-border E-commerce Department, Logistics and Transportation Department, Live Broadcast Promotion Department, Supermarket Promotion Department, Event Planning Department and Media Publicity Department. On April 28 this year, the unveiling ceremony of the China Liaison Station was held in Qingdao, China. More than 30 offices have been established in China, and several cooperation agreements between Canada and China have been signed. These projects are being implemented one by one, which will benefit the members of the Overseas Service Centre and promote local economic development.
