Board of Directors

Daniel Chen is the President of JoyShare Group and a Standing Director of the Canada-China Enterprise Overseas Service Centre. He holds an MBA from Dalhousie University and brings nearly 20 years of experience in food import and export, brand development, and supply chain management in Canada. In 2007, he founded JoyShare Group, establishing a nationwide food distribution network. He subsequently developed JoyShare, a private-label brand offering over 100 products, and expanded its operations into the U.S. market. Daniel is committed to promoting Asian food products in North America while facilitating Canadian agricultural exports to Asia, strengthening international trade and cross-border business partnerships.

Vice President of Canada Hunan Business Association, Director of Chinese Headlines Toronto News Agency, CEO of Sinotong North America Paper Cup Factory and LinkEasy Inc. Focuses on China-Canada cross-border trade, industry and agricultural projects, with core business in custom disposable paper cups. Spearheads the North American tour of Hunan cuisine and Chinese intangible cultural heritage, helping Chinese enterprises expand into the Canadian market. Takes an active part in community affairs across the Greater Toronto Area, building a two-way platform for economic, industrial and cultural exchanges between China and Canada.

Danielle Chen is Vice President of Sales and Marketing at Benestone. Her focus is on connecting the company’s brand and services with the needs of homeowners across the Greater Toronto Area. Through Benestone’s Rebuild, Renovate and Repar approach, she emphasizes clear communication that helps homeowners explore options for their properties. Her marketing approach brings together practical educational content, seasonal advice and project stories to make construction topics more accessible. Danielle values transparency, thoughtful conversations and lasting customer relationships. She aims to help people understand Benestone’s services while ensuring that the company’s messaging reflects the questions and priorities of its audience. Her work supports a consistent brand presence and meaningful connections between Benestone and the communities it seeks to serve locally.

Having long been active in Hong Kong and the Greater Bay Area, he has previously served as Honorary President of the Guangdong Overseas Returnees Association and Honorary President of the Hong Kong Aerospace Charity Foundation. He currently serves as Chairman of the Board of Hong Kong Jinfeng Consulting Company, Membership Development and Marketing Chair and Vice President of the Hong Kong Sha Tin Lions Club (Lions Clubs International District 303 – Hong Kong & Macau), and a core member of BNI CGC Hong Kong.

GreatSell Group is a technology-enabled supply chain services company supporting cross-border trade and the global expansion of brands. Its services include overseas warehousing, fulfillment, FBA replenishment, customs clearance and forwarding, local trucking, and returns inspection and repair. GreatSell provides warehousing and order fulfillment; BPcargo focuses on customs clearance and forwarding in Canada and the United States; BPX provides local trucking; and the NODE platform supports coordination across orders, warehouses, and logistics. GreatLink connects overseas buyers, sales channels, and local market resources with Chinese suppliers. Through the GreatLink Trade Center showroom, the group also helps businesses present products and build commercial relationships in North America.

An experienced executive with a long career in multinational corporations, currently serving as President of Henderson Consulting & Associates. Henderson Consulting & Associates provides consulting and implementation services, specializing in Canadian government funding advisory while supporting businesses in financing strategy, software delivery, ERP implementation, AI adoption, and global e-commerce growth.

Founded in 2014 and headquartered in Toronto, Canada, EAS (Elite Alliance Services Inc.) is an international education group dedicated to global education, talent development, and family success. Through its innovative Family Success Platform™, EAS integrates world-class educational resources, career development, financial planning, and entrepreneurship opportunities. The Group provides comprehensive, strategic solutions spanning academic planning, university admissions, career advancement, wealth management, and family legacy, empowering individuals and families to achieve lifelong success and sustainable multigenerational growth.

Helen Li is the Executive Manager of Lantai Partners (Toronto), founder of The Wisdom Book Club overseas, and founder of Citywalk Business School. She brings extensive experience in resource integration and operations, provides clients with professional, international, and locally grounded one-stop consulting solutions. Founded The Wisdom Book Club, a charitable organization in Toronto, and successfully launched multiple overseas clubs. Formerly served as Executive Director of YK LAW (TORONTO) and founded YINGKE TORONTO CONSULTING. Brings 31 years of banking experience in China, having served as a branch department head and sub-branch president, with deep expertise in banking operations, risk management, and financial innovation.

Zhen (Jason) Zhao is a seasoned automotive executive and the only Mainland Chinese owner of a brand-name 4S car dealership in Canada. As VP at DSMA, he leads Asia-Pacific strategies, facilitating Chinese automotive brands' entry into Canada and managing dealer networks. He also owns multiple dealerships in Ontario and previously served as Deputy GM for Skoda/Volkswagen in China. He specializes in cross-border M&A, OEM partnerships, P&L management, and retail operations.

Mr. Jiantian Cui is a Trust and Estate Practitioner, Chartered Life Underwriter, and Founder and Chief Executive Officer of CJT Family Office. With more than 20 years of experience in wealth management and family succession planning, he focuses on providing high-net-worth families, entrepreneurs, and clients with cross\-border assets with comprehensive services in family wealth management, international trusts, tax planning, global asset allocation, corporate structuring, risk management, and intergenerational succession planning. He has helped hundreds of families establish wealth protection and succession frameworks. Mr. Cui advocates giving equal importance to the succession of wealth and the succession of values, with a strong emphasis on the intergenerational continuity of family spirit, a sense of responsibility, educational principles, and social values.

Kingsley Brown brings extensive experience in transportation, logistics, business operations, and commercial development. He is committed to advancing trade and business cooperation between Jamaica, China, Canada, and the wider Caribbean. As Regional Director of Business Development & Consulting for Jamaica at the Canada-China Enterprise Overseas Service Centre (CCEOSC), he focuses on building local networks, connecting business opportunities, and supporting market expansion. He provides guidance and access to resources for companies entering Jamaica and the Caribbean, helping them establish strategic partnerships and explore trade and investment opportunities. His key sectors include tourism, agriculture, manufacturing, technology, logistics, and infrastructure. Through practical collaboration and cross-border connections, Kingsley supports businesses in expanding internationally and achieving sustainable growth.

Certified Financial planner Million Dollar Round Table (MDRT) — Top of the Table member 34 years of financial industry experience across China and Canada President, Canadian Alumni Association of Southwestern University of Finance and Economics (SWUFE) Chair, Toronto

Louis Claude Hermann MEFIRE has over 10 years of experience in China–Africa trade, investment promotion, procurement, and supply chain management. Over the past five years, he has also actively promoted bilateral trade between Africa and Canada, with a strong commitment to fostering business partnerships and investment opportunities among China, Africa, and Canada.

ePrintAll | Your One-Stop Printing & Marketing Solutions Based in Markham, Canada, ePrintAll specializes in professional printing, advertising through Local Flare Magazine, and brand displays, offering complete marketing and promotional solutions for businesses. Our services include business cards, flyers, brochures, posters, stickers, banners, roll-up displays, trade show backdrops, custom tablecloths, apparel printing, and more. With a commitment to Premium Quality, Competitive Pricing, and Fast Turnaround, we provide convenient, one-stop solutions to help businesses enhance their brand image and stand out from the competition. ePrintAll – Make Your Brand Stand Out!

Luo Legal Professional Corporation ("LLPC") is a boutique law firm specializing in cross-border investment, mergers and acquisitions, and corporate commercial legal services. The firm has long provided dedicated legal support to foreign enterprises seeking to enter the Canadian market. We provide comprehensive legal services to clients entering the Canadian market, including: Mergers & Acquisitions, Equity and Debt Financing, Foreign Investment Filing and National Security Review, Company Incorporation and Restructuring, Equity Structure Design and Corporate Governance, Commercial Contract, Employment Law and HR Systems and Corporate Compliance Review.

Hansun Law is the designated immigration law firm for "Toronto Trade Show". Its core practice areas include: - Immigration: Permanent residence applications; visitor, business and family visit visas; work and study permits; complex immigration matters; litigation and judicial reviews. - Family Law: Divorce, parenting, child and spousal support, and family agreements. - Wills, Estates and Trusts: Estate planning, will drafting and estate administration. - Business and Corporate Law. Founder Teresa (Fang) Wang holds master’s degrees in law from Peking University and York University. She brings extensive experience from her work with Ontario’s Ministry of the Attorney General and local law firms.

Promote economic, trade, technological, and cultural exchanges and cooperation between Canada and China, particularly China’s northwestern regions. Unite and serve overseas Chinese from China’s northwestern regions, and assist businesses and entrepreneurs in integrating into local communities. Establish a platform for resource sharing and business connections, fostering networking and commercial cooperation among entrepreneurs in Canada and abroad.